MEDIACROSSING INC.
CONTENTS
|
Independent Auditors’ Report
|
1-2
|
|
Financial Statements
|
||
Balance Sheets
|
3-4
|
|
Statements of Operations
|
5
|
|
Statements of Changes in Stockholders’ Equity
|
6
|
|
Statements of Cash Flows
|
7-8
|
|
Notes to Financial Statements
|
9-25
|
MEDIACROSSING INC.
BALANCE SHEETS
DECEMBER 31, 2020 AND 2019
|
2020
|
2019
|
|||||||
Assets
|
||||||||
Current Assets
|
||||||||
Cash and cash equivalents
|
$
|
2,918,707
|
$
|
3,676,966
|
||||
Accounts receivable
|
2,392,617
|
4,142,386
|
||||||
Media rebate receivable
|
722,396
|
--
|
||||||
Prepaid expenses and other current assets
|
152,151
|
1,036,805
|
||||||
Total Current Assets
|
6,185,871
|
8,856,157
|
||||||
Property and Equipment, Net
|
56,674
|
86,722
|
||||||
Operating Lease Right-of-Use Assets, Net
|
1,320,934
|
1,495,492
|
||||||
Other Assets
|
||||||||
Restricted cash
|
262,500
|
--
|
||||||
Deferred tax asset, net
|
1,636,292
|
1,326,675
|
||||||
Security deposits
|
62,374
|
62,374
|
||||||
Total Other Assets
|
1,961,166
|
1,389,049
|
||||||
Total Assets
|
$
|
9,524,645
|
$
|
11,827,420
|
MEDIACROSSING INC.
BALANCE SHEETS (CONTINUED)
DECEMBER 31, 2020 AND 2019
|
2020
|
2019
|
|||||||
Liabilities and Stockholders’ Equity
|
||||||||
Current Liabilities
|
||||||||
Current portion of U.S. Small Business Administration Paycheck Protection Program loan
|
$
|
264,325
|
$
|
--
|
||||
Current portion of operating lease liabilities
|
184,625
|
152,316
|
||||||
Accounts payable
|
1,956,820
|
2,962,426
|
||||||
Accrued expenses
|
589,005
|
1,561,805
|
||||||
Advance billings
|
930,943
|
1,233,847
|
||||||
Media rebate funding agreement liability
|
456,827
|
--
|
||||||
Income taxes payable
|
--
|
35,706
|
||||||
Total Current Liabilities
|
4,382,545
|
5,946,100
|
||||||
Long-term Liabilities
|
||||||||
U.S. Small Business Administration Paycheck Protection Program loan, less current portion
|
217,000
|
--
|
||||||
Operating lease liabilities
|
1,261,252
|
1,445,877
|
||||||
Total Long-term Liabilities
|
1,478,252
|
1,445,877
|
||||||
Total Liabilities
|
5,860,797
|
7,391,977
|
||||||
Stockholders’ Equity
|
||||||||
Series A Convertible Preferred Stock, $.0001 par value, 47,127 shares authorized, issued and
outstanding; accumulated undeclared and unpaid dividends of $3,383,869 in 2020 and $2,911,091 in 2019; liquidation preference $11,263,503
|
5
|
5
|
||||||
Series A-1 Convertible Preferred Stock, $.0001 par value, 53,312 shares authorized, issued and
outstanding; accumulated undeclared and unpaid dividends of $669,146 in 2020 and $565,536 in 2019 liquidation preference $2,395,975
|
5
|
5
|
||||||
Series A-2 Convertible Preferred Stock, $.0001 par value, 8,488,329 shares authorized, issued and
outstanding; accumulated undeclared and unpaid dividends of $185,460 in 2020 and $152,440 in 2019 liquidation preference $735,461
|
849
|
849
|
||||||
Voting common stock, $.0001 par value, 22,115,392 authorized; 6,000 shares issued and outstanding
|
1
|
1
|
||||||
Non-voting common stock, $.0001 par value, 12,000,000 authorized; 84,917 shares issued and outstanding
|
8
|
8
|
||||||
Additional paid-in capital
|
10,224,642
|
10,173,291
|
||||||
Accumulated deficit
|
(6,561,662
|
)
|
(5,738,716
|
)
|
||||
Total Stockholders’ Equity
|
3,663,848
|
4,435,443
|
||||||
Total Liabilities and Stockholders’ Equity
|
$
|
9,524,645
|
$
|
11,827,420
|
MEDIACROSSING INC.
STATEMENTS OF OPERATIONS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
2020
|
2019
|
|||||||
Net Revenue
|
$
|
4,627,622
|
$
|
7,771,475
|
||||
Operating Expenses
|
||||||||
Cost of services
|
1,380,458
|
1,488,050
|
||||||
Employee compensation and benefits
|
2,332,304
|
2,758,729
|
||||||
Business development and marketing
|
917,078
|
1,862,513
|
||||||
Selling, general and administrative
|
1,107,877
|
854,167
|
||||||
Total Operating Expenses
|
5,737,717
|
6,963,459
|
||||||
(Loss) Income from Operations
|
(1,110,095
|
)
|
808,016
|
|||||
Interest Income
|
10,864
|
57,146
|
||||||
(Loss) Income before Income Tax Benefit (Expense)
|
(1,099,231
|
)
|
865,162
|
|||||
Income Tax Benefit (Expense)
|
276,285
|
(298,449
|
)
|
|||||
Net (Loss) Income
|
$
|
(822,946
|
)
|
$
|
566,713
|
MEDIACROSSING INC.
STATEMENTS OF CHANGES IN STOCKHOLDERS’ EQUITY
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
Series A Convertible Preferred Stock
|
Series A-1 Convertible Preferred Stock
|
Series A-2 Convertible Preferred Stock
|
Voting Common Stock
|
Non-Voting Common Stock
|
Additional
Paid-In |
Accumulated
|
Total
Stockholders’
|
|||||||||||||||||||||||||||||||||||||||||||||
Shares
|
Amount
|
Shares
|
Amount
|
Shares
|
Amount
|
Shares
|
Amount
|
Shares
|
Amount
|
Capital
|
Deficit
|
Equity
|
||||||||||||||||||||||||||||||||||||||||
Balance - January
1, 2019, as reported
|
47,127
|
$
|
5
|
53,312
|
$
|
5
|
8,488,329
|
$
|
849
|
6,000
|
$
|
1
|
84,917
|
$
|
8
|
$
|
10,118,827
|
$
|
(6,177,317
|
)
|
$
|
3,942,378
|
||||||||||||||||||||||||||||||
Cumulative effect of accounting change- see Note 3
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
(128,112
|
)
|
(128,112
|
)
|
|||||||||||||||||||||||||||||||||||||
|
||||||||||||||||||||||||||||||||||||||||||||||||||||
Stock-based compensation expense
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
54,464
|
--
|
54,464
|
|||||||||||||||||||||||||||||||||||||||
|
||||||||||||||||||||||||||||||||||||||||||||||||||||
Net income
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
566,713
|
566,713
|
|||||||||||||||||||||||||||||||||||||||
Balance - December
31, 2019
|
47,127
|
5
|
53,312
|
5
|
8,488,329
|
849
|
6,000
|
1
|
84,917
|
8
|
10,173,291
|
(5,738,716
|
)
|
4,435,443
|
||||||||||||||||||||||||||||||||||||||
Stock-based compensation expense
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
51,351
|
--
|
51,351
|
|||||||||||||||||||||||||||||||||||||||
|
||||||||||||||||||||||||||||||||||||||||||||||||||||
Net loss
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
--
|
(822,946
|
)
|
(822,946
|
)
|
|||||||||||||||||||||||||||||||||||||
Balance - December
31, 2020
|
47,127
|
$
|
5
|
53,312
|
$
|
5
|
8,488,329
|
$
|
849
|
6,000
|
$
|
1
|
84,917
|
$
|
8
|
$
|
10,224,642
|
$
|
(6,561,662
|
)
|
$
|
3,663,848
|
MEDIACROSSING INC.
STATEMENTS OF CASH FLOWS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
2020
|
2019
|
|||||||
Cash Flows from Operating Activities
|
||||||||
Net (loss) income
|
$
|
(822,946
|
)
|
$
|
566,713
|
|||
Adjustment to reconcile net (loss) income to net cash used in operating activities:
|
||||||||
Depreciation and amortization
|
37,288
|
36,655
|
||||||
Stock-based compensation
|
51,351
|
54,464
|
||||||
Deferred tax (benefit) expense
|
(309,617
|
)
|
186,234
|
|||||
Loss on disposal of property and equipment
|
529
|
--
|
||||||
Changes in operating assets and liabilities:
|
||||||||
Accounts receivable
|
1,749,769
|
(2,310,368
|
)
|
|||||
Media rebate receivable
|
(722,396
|
)
|
--
|
|||||
Prepaid expenses and other current assets
|
884,654
|
(326,503
|
)
|
|||||
Operating lease right-of-use assets and lease liabilities
|
22,242
|
61,923
|
||||||
Accounts payable
|
(1,005,606
|
)
|
97,597
|
|||||
Accrued expenses
|
(972,800
|
)
|
1,069,221
|
|||||
Advance billings
|
(302,904
|
)
|
(454,815
|
)
|
||||
Media rebate funding agreement liability
|
456,827
|
--
|
||||||
Income taxes payable
|
(35,706
|
)
|
35,706
|
|||||
Net Cash Used in Operating Activities
|
(969,315
|
)
|
(983,173
|
)
|
||||
Cash Flows from Investing Activities
|
||||||||
Purchases of property and equipment
|
(8,469
|
)
|
(48,521
|
)
|
||||
Security deposit on operating lease
|
--
|
(19,208
|
)
|
|||||
Proceeds from sale of property and equipment
|
700
|
--
|
||||||
Net Cash Used in Investing Activities
|
(7,769
|
)
|
(67,729
|
)
|
||||
Cash Provided by Financing Activities
|
||||||||
Proceeds from Paycheck Protection Plan loan
|
481,325
|
--
|
||||||
Net Change in Cash, Restricted Cash, and Cash Equivalents
|
(495,759
|
)
|
(1,050,902
|
)
|
||||
Cash, Restricted
Cash, and Cash Equivalents - Beginning
|
3,676,966
|
4,727,868
|
||||||
Cash, Restricted
Cash and Cash Equivalents - Ending
|
$
|
3,181,207
|
$
|
3,676,966
|
MEDIACROSSING INC.
STATEMENTS OF CASH FLOWS (CONTINUED)
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
2020
|
2019
|
|||||||
|
||||||||
Reconciliation of Cash, Restricted Cash, and Cash Equivalents
|
||||||||
Cash and cash equivalents
|
$
|
2,918,707
|
$
|
3,676,966
|
||||
Restricted cash
|
262,500
|
--
|
||||||
Total Cash, Restricted Cash and Cash Equivalents
|
$
|
3,181,207
|
$
|
3,676,966
|
||||
Supplemental Disclosure of Cash Flow Information
|
||||||||
Cash paid for income taxes
|
$
|
35,271
|
$
|
74,892
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
2020
|
2019
|
|||||||
Beginning balance
|
$
|
1,233,847
|
$
|
1,688,662
|
||||
Advanced billings
|
9,130,034
|
9,215,749
|
||||||
Contractual obligations fulfilled
|
(9,432,938
|
)
|
(9,670,564
|
)
|
||||
Ending balance
|
$
|
930,943
|
$
|
1,233,847
|
2020
|
2019
|
|||||||
Digital
|
$
|
3,975,055
|
$
|
6,628,986
|
||||
Traditional
|
652,567
|
1,142,489
|
||||||
$
|
4,627,622
|
$
|
7,771,475
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
2020
|
2019
|
|||||||
Furniture and fixtures
|
$
|
83,357
|
$
|
83,357
|
||||
Computer equipment and hardware
|
59,146
|
63,650
|
||||||
Equipment
|
5,410
|
5,410
|
||||||
Website development costs
|
3,325
|
9,500
|
||||||
Leasehold improvements
|
20,774
|
20,774
|
||||||
172,012
|
182,691
|
|||||||
Accumulated depreciation and amortization
|
(115,338
|
)
|
(95,969
|
)
|
||||
$
|
56,674
|
$
|
86,722
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
Options
Outstanding
|
Weighted
Average
Exercise Price
Per Share
|
Weighted
Average
Contractual Life
(Years)
|
||||||||||
January 1, 2019
|
2,396,250
|
$
|
0.207
|
|||||||||
Options granted
|
--
|
--
|
||||||||||
Options forfeited
|
--
|
--
|
||||||||||
Options exercised
|
--
|
--
|
||||||||||
December 31, 2019
|
2,396,250
|
$
|
0.207
|
7.22
|
||||||||
Exercisable at December 31, 2019
|
1,650,708
|
|||||||||||
Options granted
|
--
|
$
|
--
|
|||||||||
Options forfeited
|
(50,000
|
)
|
0.390
|
|||||||||
Options exercised
|
--
|
--
|
||||||||||
December 31, 2020
|
2,346,250
|
$
|
0.203
|
6.05
|
||||||||
Exercisable at December 31, 2020
|
1,959,292
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
2020
|
2019
|
|||||||
Current Benefit (Expense)
|
||||||||
Federal
|
$
|
7,753
|
$
|
9,720
|
||||
State
|
(41,085
|
)
|
(121,935
|
)
|
||||
Total Current Benefit (Expense)
|
(33,332
|
)
|
(112,215
|
)
|
||||
Deferred Benefit (Expense)
|
||||||||
Federal
|
218,476
|
(131,413
|
)
|
|||||
State
|
91,141
|
(54,821
|
)
|
|||||
Total Deferred Benefit (Expense)
|
309,617
|
(186,234
|
)
|
|||||
Income Tax Benefit (Expense)
|
$
|
276,285
|
$
|
(298,449
|
)
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
2020
|
2019
|
|||||||
Deferred Tax Assets
|
||||||||
Net operating losses
|
$
|
1,545,554
|
$
|
1,151,252
|
||||
Accruals not currently deductible
|
69,686
|
199,152
|
||||||
Stock based compensation
|
36,560
|
--
|
||||||
Deferred Tax Liabilities
|
||||||||
Difference in depreciation and amortization method for property and equipment
|
(15,508
|
)
|
(23,729
|
)
|
||||
Deferred Tax Assets, net
|
$
|
1,636,292
|
$
|
1,326,675
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
Years ending December 31,
|
||||
2021
|
$
|
264,325
|
||
2022
|
217,000
|
|||
$
|
481,325
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|
Years ending December 31,
|
||||
2021
|
$
|
259,591
|
||
2022
|
267,002
|
|||
2023
|
274,413
|
|||
2024
|
281,824
|
|||
2025
|
291,705
|
|||
Thereafter
|
340,803
|
|||
1,715,338
|
||||
Less present value discount
|
269,461
|
|||
Lease liability
|
$
|
1,445,877
|
MEDIACROSSING INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019
|